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THE KEG 2018/2019 TV
Brief: Create 3 TV spots to air throughout 2018 - 2019, building on the Why Not Tonight platform.
Idea: Have each spot centre on something that makes The Keg unique – the food, the service, and of course, the celebrations.
Execution: Working only within restaurant, we wrote, shot, and produced a range of TV spots.
THE KEG 2017 TV
Brief: Encourage guests to dine at The Keg for more than just birthdays or anniversaries.
Idea: Move messaging from "See you Tonight" to "Why not Tonight?"
Execution: A :60 TV spot that highlights the people to celebrate instead of the celebrations.
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